The event kicked off Friday evening, bringing people from all over to Millinocket for some winter fun.
People in town say it's not only good for Millinocket, but the entire region.
"People come in, they eat at the restaurants, they spend their nights in our motels," said Tricia Garland-Cyr, owner of the Moose Drop Inn. "They shop locally, enjoying all the activities they have planned, from sliding and canoe races to the museum and ice fishing tournament for the kids."
Winterfest continues Saturday, January 16 and Saturday, January 23.
For more information, check out their website.